Working file V1

Octopus vs Aira heat pump (UK 2026)

Octopus vs Aira heat pump (UK 2026): side-by-side decision aid with capex, grant treatment, payback shape and surveyor's note.

Direct answer: Aira vs Octopus

Octopus and Aira do not price the same way, so there is no single "cheaper" answer. Octopus publishes a typical price anchor (median £4,459 net after the £7,500 Boiler Upgrade Scheme grant, across all quotes between September 2025 and February 2026; its earlier "from £500" headline was ruled misleading by the ASA in 2025). Aira keeps the firm heat pump capital cost quote-only but publishes an illustrative example of £6,729 after the £7,500 grant for a 6kW system, and its All-Inclusive service plan at £19.90 / month for 15 years with the first year free, covering a 15-year guarantee and servicing. On the published figures Octopus's typical £4,459 sits below Aira's £6,729 worked example, though the two are not a like-for-like median. Choose Octopus for the transparent typical price; choose Aira where the 15-year cover and fixed servicing are worth more than a lower published capex.

DimensionOctopus (Cosy 6)Aira UK
Pricing modelTypical (median) price published, post-BUSHeat pump quote-only (outright or financed) + All-Inclusive service plan on a published monthly rate
Published anchorTypical (median) £4,459 net after £7,500 BUS (Cosy 6)Illustrative example £6,729 net after £7,500 BUS (6kW system, Aira's own stated config); firm capital cost otherwise quote-only. All-Inclusive plan £19.90 / month for 15 years (first year free); guarantee + servicing
Warrantyabove 5-year workmanshipabove 15 years on All-Inclusive
Tariff bundlingCosy Octopus time-of-use tariffStandard supply, no in-house tariff
Scale~40k cumulative installs to end-2025UK launch Nov 2023; scaling

Surveyor's note (clearly opinion)

Octopus is the volume play with the tightest headline figure. Aira is the subscription play with a 15-year warranty that genuinely changes the risk profile over a 15-year horizon. Neither is "right" or "wrong" in the abstract; the right choice follows the household's preference for capex vs opex.

Further questions

What warranty does each give?
Octopus provides a 5-year workmanship warranty. Aira's All-Inclusive plan carries a 15-year guarantee plus servicing. Over a 15-year horizon the longer Aira cover materially changes the risk profile, which is the main non-price reason to choose it.
How much is the Aira monthly plan?
Aira's All-Inclusive plan is £19.90 / month for 15 years with the first year free (airahome.com, verified August 2026). It covers the 15-year guarantee and servicing. The heat pump itself is bought outright or financed on a separate quote, so the monthly plan is not the full cost of the installation.
Does the Boiler Upgrade Scheme grant apply to both?
Yes. Octopus and Aira are both MCS-certified installers, so both installs qualify for the £7,500 Boiler Upgrade Scheme grant in England and Wales. Octopus applies it to reach its typical (median) £4,459 net figure.
Surveyed 22 June 2026. Ofgem Q3 2026 cap applied (gas 7.33p, elec 26.11p, gas standing 29.04p). Next scheduled review 26 September 2026 (Q4 cap publication). [ref V1]
By Oliver Wakefield-Smith, Founder, Digital Signet. Corrections to oliver at digitalsignet dot com.